Simply do a search, then cut and paste the emoji of your choice. If you’re not sure what’s out there, Get Emoji is a great database to find them. There are tons of emojis available to use. The combination of an image and color grabs the attention of the reader and can entice them to open that email first. The emoji immediately catches your eye, doesn’t it? That email, with one small tweak, immediately stands out from the rest.

The email that stands out is highlighted with a red box. Here is an example of a crowded inbox (personal info is redacted). If a picture’s worth a thousand words, then two well-placed emojis will add volumes of meaning to your subject line.Įven if your word choice isn’t Pulitzer-worthy, emojis get your email noticed. Without a good subject line, people are likely to ignore or delete your email without even opening it, making all the hard work you put into it go to waste.Įmojis are the language of millennials, but everyone uses them. Great email marketers argue that the subject line is the most important part of your message. The subject of your email is like the headline to a fantastic article. Without further ado, here are five tips to give new life to your email marketing. Combine them to come up with exciting and fun emails for your next campaign. What’s great about these tips is that you don’t have to choose just one. Whether you’re sending a newsletter, nurture sequence, or routine transactional email, the following tips will help you bring the party to your customer’s inbox and get people talking about your campaigns. Week after week, month after month, your campaigns lose their edge.īut email marketing doesn’t have to be a drag. Suddenly your emails all begin to look the same. We all know that email marketing is effective, but it usually ends up feeling like a chore.

Redacted email marketing campaign plan